CXAide - your partner in customer experience
Improved CX. Stronger loyalty. Better business.
Companies may collect customer feedback, and have plenty of customer data available for analysis. Yet, true understanding and urgency to act on customer experience may not be fully embedded in organizations. B2B customer experience is a complex concept involving multiple internal teams, and as such, its ownership is tricky to define.
Managing customer experience in B2B does not need to be difficult, and it can offer a competitive edge!
I help you build and strengthen systematic CX management practices that create predictable, consistent customer experiences and elevate customer focus inside your organization. Improved clarity will make your customers’ life easier, builds trust and loyalty, and reduces the risk of them turning to competitors.
3 service packages to enhance your CX practices
Best results are achieved from working in all three areas, but depending on your program maturity and immediate needs, each area works also independently.
CX status analysis and roadmaps
Interview with 2 - 4 key people from your organization and customers (or analysis of your existing customer feedback)
Concrete and practical short and long term CX roadmap proposal / project plan including clear deliverables, work estimate and responsibilities
Presentation of the plan to key stakeholders at your company + delivery of documentation in pdf format
CX roadmap implementation
Project scope as recommended by CXAide or as identified by you
Some examples of deliverables
Definition / implementation of CX roles and responsibilities (documentation, training, recruitment support)
Process and governance model for taking action on customer feedback (documentation, training, deployment)
Framework and facilitation model for CX improvement workshop/s (documentation, facilitation of workshops)
Framework definition for CX measurement on customer journey (documentation, support in vendor/tools selection)
CX culture and competence building
Keynotes or presentation series on CX for events, schools
CX change management and communications for companies
Inspire and strengthen organization’s focus on customers
External positioning as a truly customer centric company
CX coaching for companies, teams or individuals (discount for private persons)
Increased competence in CX
Improved influencing and presentation skills
Elevated confidence and ownership